ICO
fundraising · event
A token-based fundraising sale where a project sells new coins or tokens, often before the product is fully launched.
- Also known as
- Initial Coin Offering
An Initial Coin Offering is a fundraising method where a project sells newly issued tokens to early buyers. Participants usually contribute established cryptocurrencies or fiat and receive tokens that may provide utility, governance rights, network access, or purely speculative exposure depending on the project.
ICOs commonly involve a whitepaper, token economics, sale terms, contribution addresses or smart contracts, and a distribution schedule. Some sales deliver tokens immediately; others vest, unlock later, or depend on the network launch.
ICOs are high risk because buyers often fund teams before software, users, revenue, or regulatory status are proven. Common problems include weak custody controls, misleading marketing, unaudited contracts, insider allocations, failed roadmaps, and outright fraud.
Regulatory treatment varies by jurisdiction. Many authorities analyze ICOs under securities, commodities, consumer protection, tax, and anti-money-laundering rules, especially when buyers expect profit from a team's efforts.
Related terms
IEO
→A token sale administered through a cryptocurrency exchange, combining fundraising with exchange-led onboarding and listing support.
fundraising · event
Cryptocurrency Exchange
→A cryptocurrency exchange is a platform for buying, selling, or trading digital assets through crypto or fiat markets.
trading · exchange · platform
ERC-20 Token
→ERC-20 is Ethereum's common fungible token standard, defining transfers, balances, approvals, and supply queries.
eth · token · standard
Anti-Money Laundering
→Laws and processes that aim to prevent illicit funds from being disguised as legitimate.
regulation · compliance
Fair Launch
→A contested distribution label for projects that claim to avoid privileged pre-launch allocations or access.
token · distribution
Exit Liquidity
→Exit liquidity refers to late buyers whose demand lets earlier holders sell into a rally, often after hype or promotion.
trading · slang